There is a basic tenet of most self-help books and the gurus who write them.You have to be specific in identifying what you want and need and then you must tell the world about it.Don't dillydally, beat around the bush, or try to be subtle.Be direct, and ask!.Imagine my delight when I saw this idea spring to life as I was waiting at a traffic signal today, at the famous Sunset Strip, in Hollywood.
There was a jubilant fellow; yes, I mean he was beaming and bouncing on his tiptoes up and down the roadway, bearing a self-made sign that read:."NEED COLD BEER!".Perhaps he already had a few at the time, adding to his festivity, but there he was, telling the world with a big grin that he's not collecting change to buy the basic staples of life, but he wants a refreshing treat.I'll bet he tickles enough people with his honestly to keep him happily in twelve-packs, and then some.Who knows, maybe this gent is an ex-patriot from Madison Avenue, or possibly, he is writing a book: "How To Scrounge For & Get Everything You Really Want Out Of Life!".
Of course, he could be crying on the inside, as the cliché says.But somehow, I doubt that.As most people were dragging themselves to work and to miscellaneous chores, he was dancing in the streets.Well, as they say, "This one's for you, fella!".
.Dr. Gary S. Goodman, President of Customersatisfaction.
com, is a popular keynote speaker, management consultant, and seminar leader and the best-selling author of 12 books, including Reach Out & Sell Someone® and Monitoring, Measuring & Managing Customer Service, and the audio program, "The Law of Large Numbers: How To Make Success Inevitable," published by Nightingale-Conant. He is a frequent guest on radio and television, worldwide. A Ph.D. from USC's Annenberg School, a Loyola lawyer, and an MBA from the Peter F.
Drucker School at Claremont Graduate University, Gary offers programs through UCLA Extension and numerous universities, trade associations, and other organizations from Santa Monica to South Africa. He holds the rank of Shodan, 1st Degree Black Belt in Kenpo Karate. He is headquartered in Glendale, California, and he can be reached at (818) 243-7338 or at: gary@customersatisfaction.com.
For information about coaching, consulting, training, books, videos and audios, please go to: http://www.customersatisfaction.com.
By: Dr. Gary S. Goodman
